Real estate is a booming industry across the globe. It is a dream of almost everyone to have a luxury home or commercial premises where most of the facilities are available. For this purpose, people leave their comfort zones to make enough money and invest in worthy properties. They are skeptical about trusting a real estate company because they have to put their life savings at stake.

A web portal designed by a reliable web design company in Dubai can help you gain the trust and credibility the customers are looking for. This post discusses some of the useful tips that can help you create an impressive and authoritative website design along with bringing more leads.

1. Add search option

Engage your website visitors with an amazing search feature. Let the buyers search for a specific kind of property in the vicinity they like the most. The search option requires them to write a word or two and retrieves relevant results. With additional filters, you can help users search properties by type, area, price, and surrounding facilities. It may also lower the number of calls and queries of users asking about the available property options of their interest. They can simply search the same on your website.

2. Booking an appointment functionality

The buyers and sellers may want to meet the realtors in person to discuss some of the personalized requirements about real estate. Your website design can serve them the best with a booking an appointment feature. It may display the days and hours you are available for consultancy so that customers can find a suitable slot and set up a meeting. In the absence of such a function, you may find it hard to understand customers' availability and make them understand when you will be available. With a booking facility, they are free to select the day and time to meet and submit their requirements. It simplifies the user experience of your website as getting an appointment over a call is often confusing.

3. Create property listings

Allot a separate section for property listings as it attracts customers to browse through the available options. Design the listing page to ensure it carries maximum details about a shop or house for sale. Let the seller submit the listing for maximum outreach so that any new option automatically adds to the database of your website. Have the functionality of adding listings manually if the sellers, contractors, and builders are not comfortable submitting them on the portal.

4. Create region-wise pages

Ease the website users with dedicated pages for different regions. Recognize the most demanding regions to create separate landing pages for them so that users can find all the relevant listings they have been looking for.
Each page must include all the necessary information about the region and why people prefer it the most. There must be details about the parks, schools, malls, and markets, hospitals, sports complexes, and tourist attractions in the region. The designers can pay attention to detail in creating logos and marks for the nearby services of each location so that the design itself communicates all the amenities.

5. Allow listing integrations

Potential property buyers may be looking for listings on various classified websites. They may somehow shortlist a few of them and seek the assistance of a real estate consultant. Classified websites often lack the functionality of reaching out to a realtor. Being a realtor, you won't be able to integrate your contact details on various listings. You can rather embed those listings on your website so that clients can find those listings and ask for further details.

6. Display Client testimonials

Every property buyer or seller searches for a reliable and trustworthy realtor. They want someone to rely upon. The best real estate web design makes them trust the realtor with the help of client testimonials. Your happy clients will love to share their brilliant experience of buying a home or selling a commercial space.

Ask their opinion and put them on the dedicated space you design for clients’ feedback. Seeing other buyers sharing their success stories in getting their dream house may compel them to trust the real estate consultant. It is social proof that people are putting trust in this agency and availing their services.

7. Media gallery for video tours

Taking every buyer to the site for a physical tour takes a lot of time as their first visit is often about finding available options. To save customers and realtor’s time, a competent web design company in Dubai can design a website with a comprehensive media gallery that can be used for video tours. The videos in the gallery could help the customers easily review the proposed property from the comfort of their homes.

In the modern era of technology, there is no need to set appoints for useless physical tours. Give your customers a virtual tour and take them to the proposed site only if they have finalized the purchase. Let the designers save a lot of your valuable time, fuel, and human effort.

8. Simplified Customer Support

First-time property buyers have a kind of hesitation in contacting a realtor. First of all, they are not aware of the various aspects of dealing in real estate; secondly, they have heard quite negative experiences in such a deal. They always have ambiguities that need to be cleared. Your website design can play a significant role in making them contact you by setting simplified methods. Add WhatsApp contact button rather than the conventional communication mediums of email and contact form. The customers will feel free and relaxed to reach out fast and share their reservations in a personalized environment.

9. Include an articles section

An authority blog is another great source of getting traffic to a real estate website, engaging them into quality articles, and turning them into customers or clients. It is one of the effective design strategies to attract visitors to valuable content which they can trust as they are produced by professional realtors and their assistants.

Every tip has proven results for engaging website users and acquiring maximum leads out of them. With the application of each design tip, keep an eye on its effect so that you can decide to modify the feature or functionality according to the common behavior of your target consumer.