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Social media is expanding in every possible direction. It is no more a tool for connecting with school friends and old mates. Its charisma is attracting the youth, professionals, social workers, and old aged equally to have a social circle, share images and opinion, and get engaged. In fact, masses are now active on social media networks, and it is where businesses step in to have their share of profit. Dubai is the ....

E-commerce is going strong with a 23% increase each year. As almost 99% of the population in the UAE has access to the internet, it is now very easy to make a visitor your permanent customer.  According to a survey, almost 58% of all the online purchases were from websites outside the UAE, mostly Aisa and North America. This means people are still going outside UAE for online shopping and there is great potential for UAE ....

The use of Prestashop as e-commerce platform is on the rise due to its flexible features and cost-effective solutions. More and more tech companies are trying to integrate with Prestashop i.e MailChimp. PrestaShop is a unique open-source and free platform which allows its users to design their own online shops. Instead of charging customers form the sales commission, PrestaShop generates its revenue by selling addon ....

Comscore recently released its Global Mobile Report and it contains some very interesting insights into Mobile phone usage statistics. In this  Report, Comscore used mobile and multi-platform data to highlight demographics, content categories, and brands that are shaping the digital landscape. There are a lot of very key aspects highlighted in this report and online marketing managers can use this info to shape their ....

Social media has taken internet and internet marketing by storm. Any successful online marketing strategy is incomplete without proper social media aspects. As social media has made it surprisingly easy for companies and brands to interact with their target audience but at the same time it has now become a full-time job. You need to have a social media manager in your marketing team to cater for this. It is very easy for ....

Social Media marketing has emerged as a great tool to gain more audience. Every marketing campaign is focused on how much exposure or audience it will be able to get. Like old times every marketing platform was ranked on how much visibility it will be able to give to that specific product or brand i.e ads in the newspaper are significantly less expensive than the ones on TV because TV is able to give far more reach. ....

According to Huffingtonpost Magento is the most flexible and widely used e-commerce platform and since it is open source, it boasts a host of functionalities that make your work even easier. Learning to use a new platform is not an easy task and Magento provides many different tools which require proper understanding to utilize effectively. However, Magento is open source, which means the source code is available to the ....

Dubai has grown by leaps and bounds in a decade or two. The continuous and speedy advancement in businesses and corporate sector has made it a fastest growing economy around the globe. Thus, more and more people are attracted to take benefit of the economy by having a business, a startup, an online store, or providing professional services. And, every business idea is followed by an attractive and fascinating website. ....

The growth on the internet has resulted in the creation of an open international marketplace, in which buyers and sellers form a giant web of interconnected B2B and B2C businesses. It is now possible to buy and sell almost anything through global ecommerce websites like eBay and Amazon, as well as a host of other ecommerce sites. If you are considering starting an ecommerce business, then it is well worth putting the time ....